Downloads

Subliminal
Messages, a programme produced by Jeff L. Williams. Contact information
for Jeff is provided on the programme splash screen. Subliminal Messages
presents your choice of message on your monitor screen (make up your
own or choose from Jeff's large and varied selection). Read the information
about such programmes before making use of it and note that they only
offer a placebo benefit i.e. such programmes DO NOT actually influence
anyone unless they expect it to do so. There is also some information
about the Placebo effect on the Glossary Page.

The
Subliminal World Sreensaver, a somewhat paradoxical screensaver
that can be either stimulating or relaxing: the resulting mood is dependent
upon how much (or how little) attention is paid to to the content of
the screensaver.
This unique screensaver is formed from a collage of
book covers selected from the bibliography
pages. The overall collage is 'hidden' from view but roving spotlights
illuminate portions of the collage. The 'spotlight' images also 'bounce'
off each other as the move across the collage. Check it out. If you
wish to treat it as a puzzle, try to identify the different books.

The
Sentiments Slide Show. This slide show contains some stunning
photography and associated commentary that offers ample food for thought.
This was sent to me without any attribution to the author. If you know
who constructed this show please let me know so that I can add the appropriate
acknowledgements.

A
PowerPoint Presentation prepared for the International Interdisciplinary
Conference on Figuring Addictions/Rethinking Consumption. University
of Lancaster, United Kingdom, 4-5th April, 2002. This Powerpoint
presentation contains the slides shown at the conference. Additional
notes will be added to clarify the information for the layperson when
time permits. The conclusion of the presentation, based on a comparison
of three variations on embedded secondary or 'subliminal' imagery drawn
from actual adverts, is that secondary or 'subliminal' imagery in ads
influences the judgements of viewers. This conclusion runs counter to
the views often expressed elswhere and actual experimental material
(images and modified images) can be viewed by clicking
here. Links are provided to additional commentary concerning the
relevant ads when these are discussed elsewhere on the web site.
If you have difficulty viewing the Powerpoint slides,
try running this self executable Slide Show programme. This contains
exactly the same content.

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